Egypt, November 5, 2024 — T-Vencubator, a leading entity in venture building, venture capital, and incubation services, has announced www.tafweela.com as its first venture building project, signaling a major push to reshape the vehicle payments ecosystem in Egypt. This initiative aligns with T-Vencubator’s mission to foster disruptive startups that drive digital transformation and enhance economic growth through financial inclusion.
Tafweela, established in 2023 by visionary entrepreneur Marwan El Shayeb, aims to digitize vehicles into payment-enabled assets. This innovative technology enables a tap-and-go payment system, allowing organizations to streamline operations, reduce cash handling, and gather critical insights into fleet performance. The startup has already launched a B2B model, with plans to extend to B2C and individual users, positioning Tafweela to make a substantial impact on Egypt’s mobility landscape.
“Tafweela embodies our approach to venture building,” said Reem Safy, CEO & Founder of T-Vencubator. “We’re thrilled to support Marwan in building a high-impact business that fulfills a crucial market need. This venture is a testament to our commitment to identifying and nurturing exceptional entrepreneurs and their breakthrough ideas.”
Through its venture-building model, T-Vencubator will provide Tafweela with end-to-end support, including capital investment, mentorship, network access, and operational expertise. This strategic backing is designed to accelerate Tafweela’s growth, enabling rapid scaling and fostering a sustainable business model.
“Joining T-Vencubator’s portfolio is a transformative step for Tafweela,” said Marwan El Shayeb, Founder & CEO of Tafweela. “Their expertise and resources are invaluable as we work to revolutionize vehicle payments. Together, we’re poised to deliver a scalable, impactful solution that meets the needs of businesses across Egypt.”
This partnership underscores T-Vencubator’s unique venture-building philosophy: creating a collaborative hub where portfolio companies can share centralized resources, expertise, and networks across a diverse range of industries. This ecosystem fosters innovation and resilience by enabling startups to leverage collective knowledge and streamline their growth journey.
In addition to venture building, T-Vencubator recently introduced T-Fund, its new venture capital arm, aimed at financially supporting five promising startups by 2025. This dual approach — combining venture capital and venture building — highlights T-Vencubator’s commitment to nurturing Egypt’s startup ecosystem. The launch of T-Fund includes an open call for aspiring entrepreneurs to apply through T-Vencubator’s website.
As Tafweela spearheads T-Vencubator’s first venture-building success story, it exemplifies the impact of targeted support in scaling high-potential startups. The milestone demonstrates T-Vencubator’s capacity to identify, develop, and launch transformative businesses that contribute to Egypt’s vibrant startup ecosystem and economy.