Attijariwafa Bank Partners with Visa to Revolutionize Digital Payments in Morocco – Fintech News Egypt

Casablanca, MoroccoAttijariwafa Bank and Visa have announced a strategic collaboration aimed at transforming the digital payments landscape in Morocco and reinforcing the bank’s reputation as a leader in technological innovation.

This partnership is set to accelerate the bank’s initiatives in emerging payment technologies, aligning with the evolving needs of customers. By combining Visa’s expertise in digital payments with Attijariwafa Bank’s strategic vision, the collaboration aspires to establish new benchmarks for excellence in serving individuals, professionals, and businesses.

Focused on customer-centric services, the partnership promotes the adoption of electronic payments while ensuring secure and modern transactions. It further strengthens Attijariwafa Bank’s role as a pivotal player in Morocco’s financial ecosystem.

Hassan El Bedraoui, Deputy Managing Director of Attijariwafa Bank – Transformation, Innovation, Technologies, and Operations, highlighted the significance of the alliance:

“This collaboration marks an important step in our commitment to innovation and the digital transformation of the banking sector. It illustrates our desire to offer our customers modern, fluid, and perfectly secure payment solutions. Through this partnership, we reaffirm our central role in the modernization of the Moroccan financial ecosystem, actively contributing to the acceleration of digitalization and the promotion of a more inclusive and competitive economy.”

Leila Serhan, Group Country Manager for North Africa, the Levant, and Pakistan at Visa, shared her enthusiasm for the collaboration:

“We share strong common ambitions with Attijariwafa Bank for the development of the digital payments market in Morocco and its significant growth potential. Together, we are pushing the boundaries of payment technology to offer innovative solutions to all segments of the population and shape the future of payment services in Morocco.”

This partnership positions Attijariwafa Bank and Visa at the forefront of Morocco’s digital transformation journey, underscoring their commitment to driving financial inclusion and innovation.

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